We know many of you have been using your Peacock subscription these past few weeks with Love Island season 7 airing, but now it’s time to get ready for another surprise: Peacock’s hiking its prices. The streaming service announced on Thursday that the cost of its monthly and annual plans will increase beginning July 23 for new and returning customers. However, prices will increase in August for current subscribers.
With a bump of $3 more each month for Peacock Premium and Peacock Premium Plus, the rates will climb from $8 to $11 for the ad-based option, and from $14 to $17 for the ad-free version. For the yearly plan, the price will go up from $80 a year to $110 for Premium, and Premium Plus will be $170 instead of $140. Existing customers will see the change in their bills on or after Aug. 22.
Though Peacock raised its prices last year, these new rates put it on par with HBO Max and other rivals like Disney Plus, whose bundle offerings can help save money.
The streamer also said that it’s testing a new tier called Select, a cheaper offering with current programming from NBC and Bravo, along with a slate of library titles. Because it’s positioned as Peacock’s lowest-priced option at $8 per month ($80 a year), you’ll have the choice to upgrade to either Premium or Premium Plus.
In addition to Love Island USA, the platform is home to movies, TV shows and live sports from Universal Pictures, NBC, Bravo, SyFy and more. Watch content such as Poker Face (a Peacock original), Yellowstone, The Traitors, NFL Sunday Football, The Real Housewives franchise, Law & Order and Wicked. Later this year, viewers will be able to stream NBA on NBC, Wicked: For Good, Jurassic World Rebirth and the Love Island reunion. And in 2026, cord-cutters can watch Super Bowl LX on Peacock.
