Nothing’s flagship TWS earbud range went from Ear (1) to Ear (2) to Ear. No typo, they just removed the number the last time around, and guess what – that turned out to be incredibly confusing for prospective buyers.
So Nothing has decided to go back to using numbers for its next release, which will be called Nothing Ear (3) even though it’s the fourth product in the line – just to make sure there’s a tiny bit of confusion still brewing.
The earbuds are “launching soon”, Nothing says, while Andrew Freshwater, the company’s Head of Global Smart Products Marketing, explains:
We listened to feedback regarding naming and understood that it was important for users to return to the straightforward numerical order we had attributed to Ear (1) and Ear (2).
