Google TV now incorporates the company’s Gemini AI, allowing viewers to converse with their smart television sets. You can ask for show recommendations, request summaries of past seasons or even seek homework help and recipes, the company said in a blog post on Monday.
Gemini for TV works similarly to how the AI assistant works on mobile and tablets. Using conversational language, you can activate Gemini and ask the AI assistant a host of questions. The same “Hey, Google” command activates Gemini.
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Google’s blog post says that couples can ask Gemini to help find a movie to watch, sharing that one person likes dramas while the other likes comedies. It’s also possible to ask for a recap on the last season of The Witcher or even vague questions, such as, “What’s the new hospital drama everyone’s talking about?”
Gemini for TV is currently out on the TCL QM9K and will arrive later this year to the Google TV streamer, Walmart on 4K streamer, Hisense U7/U8/UX and 2025 TCL QM7K/QM8K/X11K TV models.
A representative for Google didn’t immediately respond to a request for further comment.
Google’s shift toward AI
Gemini in Chrome is the latest in a long string of AI integrations by the internet search giant.
Recently, Google brought Gemini to Chrome and gave creators Veo 3 AI video generation tools to YouTube creators. The company is essentially shifting from being an online search company to being an AI company, although machine learning has been a part of the Google stack for years.
But Google’s shift toward AI comes with issues, as publishers deal with AI answering queries at the top of Search, celebrities deal with deepfakes and companies flood the internet with more AI-generated content.
Despite the potential human and environmental costs of AI, Google’s valuation has ballooned, making it the fourth company ever to hit a $3 trillion market valuation. Wall Street is rewarding tech companies handsomely, seeing Big Tech and AI as relatively safe investments during ongoing market uncertainty — even though some investors are beginning to sour on AI hype.
